The Mission

" To challenge the ordinary"

Inspiring people to move more, fuel, and live with purpose- building the physical and mental resilience needed to thrive for life.

Creatine Gummies

Fuel your performance with Rugged Creatine Gummies—the ultimate no-BS solution for strength, power, and recovery.

Designed for individuals who demand results without compromise, these gummies provide a convenient, effective way to supplement with creatine monohydrate, one of the most researched and proven ingredients for muscle growth and athletic performance.

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Brain Warrior

Elevate your mental game with the Brain Warrior Blend. Featuring a potent mix of Cacao, Magnesium, Lion’s mane, Cordyceps, and Reishi mushrooms, this blend supports cognitive function, focus, and mental clarity.

Perfect for anyone looking to sharpen their mind and enhance their mental resilience, Brain Warrior is your go-to for peak cognitive performance.

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Explore the amazing world of Functional Mushrooms

Step into the world of functional mushrooms, where ancient wisdom meets modern science. These extraordinary fungi are nature’s hidden gems, offering a plethora of health benefits that enhance both body and mind.

From boosting cognitive function and enhancing memory to reducing stress and supporting immune health, functional mushrooms like Lion’s Mane, Reishi, and Cordyceps are your natural allies in the quest for peak performance.

Embrace the rugged resilience of these powerful mushrooms and unlock a world of wellness that’s been revered for centuries.

Discover the transformative power of nature with every sip of our expertly crafted blends.

Lions Mane Mushroom

Lion’s Mane is a powerful mushroom known for enhancing mental clarity, improving focus, and supporting cognitive function. Revered for its potential to boost memory and overall brain health.

Reishi Mushroom

Known as the “Mushroom of Immortality,” Reishi is prized for its ability to reduce stress, boost the immune system, and provide rich antioxidants, promoting overall wellness.

Cordyceps Mushroom

Cordyceps is celebrated for boosting energy, increasing stamina, and enhancing oxygen utilisation, making it a favourite for athletes and those seeking to improve physical performance.